Resources
Welcome to the Crue Resource Center. Whether you learn better with your eyes or with your ears—bookmark this page to get inspired and educated on what’s working (and not working) in fintech marketing today.
Restructured Paid Search Program Reduces Merchant Processor CPA by 58%
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James Kuckie
August 10, 2022
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How Crue Powers Fintech Acquisitions
Megan Porter
March 3, 2023
Decision Science: How & When to Evaluate Fintech Marketing Performance
Andra Bradley
January 12, 2023
Fintech Marketing Plans and Budgets: Short-Term Strategies for Long-Term Visions
Megan Porter
December 15, 2022
The Ultimate Guide to Designing Your Fintech Marketing Team Structure
Tiffany Curry
November 17, 2022
5 Executive Pillars for Your 2023 Fintech Marketing Strategy
Megan Porter
November 9, 2022
Money20/20 USA: The Fintech Marketing Sessions You Don't Want To Miss
Brian Ryback
October 19, 2022
Payment Processor Improved Average CPA by 1,685% with B2D Marketing
Brian Ryback
September 21, 2022
Top 3 Fintech Marketing Challenges Today [and how to counter them]
Brian Ryback
June 1, 2022
Failing Fast in Fintech: Scale Sooner with Validated Marketing Experiments
Katie Hardy
July 11, 2022
Restructured Paid Search Program Reduces Merchant Processor CPA by 58%
James Kuckie
August 10, 2022
B2D Marketing: Learn How to Connect with Decision-Making Developers
Brian Ryback
August 24, 2022
Four-step Framework to Achieve the Goals of Your Fintech Marketing Plan
Katie Hardy
June 6, 2022
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A front row seat to the smartest strategies in media, creative, tech and data solely for fintech brands.